With rappers like ASAP rocky and Kendrick Lamar I feel that hip hop is going into a whole new direction, a lot of people do not know who these rappers are. Ive done my own research and not only are people oblivious to what songs these rappers are known for, I think about the new direction that hip hop is going into. Its the changing of the guards. I feel that we need to open up more to the hipster world thats on the rise because not only have they emerge from the underground level but they are coming of age.